Custom promotional merchandise

It is a popular marketing method that has been there for years and has proved an effective marketing strategy for many businesses and organisations. Spreading your name to a huge audience is not easy but using custom promotional products is more effective. Just include your name and a logo in a trending product or a product that finds its use in our daily lives. You won’t believe how far it can spread and make your brand known.

Benefits of promotional merchandise

If you look around your office or your home, you will be amazed to find lots of promotional products. Custom promotional products are a sure way to add value to your marketing strategies. You will remain at the top of the audience’s mind for a long time. Study shows that more than 20% of consumers purchased the products after getting a promotion gift hamper. Still do not believe it? Follow along for the benefits of custom promotional merchandise and see it impacts the decisions of most consumers.

Brand awareness

Promotional products have a huge impact on your brand. Promotional products are a sure way of creating awareness of your brand. Imagine how many promotional products are in your house right now! From T-shirts, utensils and much more. They have a great impact on brand identity. Every day these products remind us of the latter.  It keeps your brand familiar to many for a long time after the promotion is over and might even trigger many to purchase the products. Get creative and think of something to promote your brand, for instance, if you are planning to launch a cloud app, why not choose umbrellas as your product and print your logo and name on it. Does it look relevant? Of course, the cloud causes rain and to prevent yourself from being rained on your need an umbrella. See the concept! Be creative and come up with something that will remain on top of the minds for long.


For your brand to remain relevant for long, they should be useful and educative. Study shows that 97% of consumers who receive promotional products are likely to keep them. Some promotional products can be passed on to others hence increases the outreach. Most people usually find themselves using promotional products they did not initially receive. So the durability of your products has an impact on your brand recognition.


There is a wide variety of products that can be customised for promotional purposes. It gives companies and individuals to think out of the box and along the line to get products that can carry a large consumer audience. You can choose to make promotional products from stationery, electronics, and clothes. There is a huge variety of viable promotional products for companies and individuals to choose from and that they can fit any budget. You can decide on colours that are best when used to describe your brand. The versatility of products mostly suited for promotion purposes makes it ideal for any company to use for marketing purposes.


Gifts are useful when used to appreciate customers or employees. They create a bond between the consumer and the seller. Giving away carefully selected custom promotional merchandise from QTCo sends a signal to customers of the goodwill you have towards them and as appreciation for being loyal customers. Gifting your employees with promotional products will turn them to your all-time advocates. See this in the light of gifting them with a T-shirt, when they wear them they sell your brand wherever they go without their consent.

How To Market Your Sports Team Effectively

How to market your Sports Team effectively

Any successful sports team, along with talent and a diverse skillset, has a good marketing strategy in their arsenal. You can be the best team out there, but if you don’t have a good marketing strategy or don’t know how to project your skills effectively, there’s little you can do on the larger platform. Here are 5 different ways you can market your sports team effectively;

1. Social Media Presence

Platforms on social media are not to be taken lightly. Almost everyone in the modern age has a digital footprint on social media, be it platforms like Facebook, Twitter, Instagram or Snapchat. Since these platforms gather and entertain such a large audience, it’s only wise to use these platforms bringing you the data to target your audience in terms of marketing your sports team. Being regularly active on these platforms will only increase engagement and help promote your team.

2. In-Person Promotion

Promoting your team through appearances at different public events can also be a good strategy. You can have your sports team interact with people, increase your fan-base and use the traffic of other platforms to divert to your own sporting brand or team.

3. Local Media

Local Media is a really good resources for promotion and advertising. Almost every household owns a television and a relatively workable internet connection, so the audience attached to local television is massive. Both print and digital media can be engaged to spread knowledge and market your up and coming sports team.

4. Team Outlook

How your sports team portrays and projects itself can also be a big factor in how the audiences receive it. Having an efficient and smart team outlook in terms of team jerseys, brand footwear, sportswear and other merchandise can be a factor that can draw people in. You can get a t shirt printing Bendigo sponsor on board. There is a large market in the world for sportswear so it would be a shame not to use that factor according to your on advantage, since people like associating themselves with different local and international teams.

5. Local and International Sponsors

Sponsors play a big part on how your team is projected on the bigger stage. Associate yourself with the right brand or sponsor and you could share all their fan-base. Good sponsors use their own platforms to advertise their latest investment. So it’s important to associate yourself and become partners with brands that share your ideology for the sports team and want to see it achieve the same goals as the team itself. 

How golf began

If there is one type of sport with all the civility and formality, it’s none other than the golf. Most players, if not all, come from the wealthiest families around the world and are said to be classified as the society of the elite. Golfers are considered as celebrities in their own status since every game is covered or documented on video and is aired by sports channels around the globe.

A very evident feature of the game is on how players are dressed according to every event or tournament. Sun visors, including the wearing of signature shirts and pants from various sponsors, speak of every participant’s prominence from where they were originally born and raised to be a sportsman. Another prominent feature of the sport is the price tag on every golf club placed securely on bags and are carried by assigned caddies. The cost does not concern us much. What you are about to read is on how and when the sport originated.

The sport probably was born in Scotland in the year 1457. No wonder the game, including the players, is famous on what they do because it was originally called “The Game of Kings” or “The King’s Game”. Suffice it to say that it fits only a member of the royalty or the monarchy.

The Scotsman or the Scots were said to have played the game during their leisure time. The ideal setting is a huge lawn or wide garden where they choose a club and with all their might, swing at a ball underneath their feet and repeatedly walk through from one certain point to another, constantly doing a few strokes before proceeding to another portion of a green open field. More and more individuals had been hooked to the game since then, but it took centre stage in the mid-15th century.

It can also be recalled that two of the most powerful kings had signed a royal decree enforcing the ban on the sport because most of their soldiers, especially the guard archers were not doing their jobs as they were told. From this scenario, we can conclude that even during the early times, the sport is already considered addictive already.

Where did the sport originate?

While it is true that golf had been developed in Scotland, but the controversial question now is, where did it actually originate? While the sport enjoyed its wide acceptance over Europe and other neighbouring countries, brilliant people have started scribbling the rules of the game and they were formally published in the 17th century in Edinburgh.

However, strong opposition was thrown against the Scots claiming to have started the game. Strong evidence came out revealing that the Scots were only influenced to play the game because there were even earlier versions of the game that were similar in nature and in practice.